Archive for the 'Google Adwords' Category

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Starbucks costs me 29,250 visitors a YEAR!

Friday, March 16th, 2007

 

 Afer reading this Cartoonbarry post here about the FREE coffee at starbucks today I was AGAIN upset by the fact that it was only in the USA..

 

Hmmm So I thought i’d did my Oar…

Due to buying coffee @ starbucks over the last year I have lost out on 29,250 visitor via PPC..

Surely i’m due 1 free cup!!!

 hmmm..

So to clear up why its cost me that amount here goes..

 £4.50 a day in coffee… ($8.67 )
£4.50 x 5 = £22.50 (typical week)

£22.50 x 52 (weeks in a year ;) )

Total per year :£1,170

On Avg I pay 4p per visitor on Adwords..

1,170 / 0.04 = 29,250

 

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Google shopping icon 1st i’ve seen in the UK

Wednesday, March 14th, 2007

I’ve seen many a screen shot from people in the US but now this is the first time in the uk

Adsense icon’s for the UK :)  

 Sadly I can’t see the site in question as number url is under the ad :(

 

Here is a screen shoty :

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Adwords credits only for “qualified” google professionals..

Tuesday, March 13th, 2007

Just been to my adwords a/c and now I have to take the test :(

 

Important! Changes to promotional credits policy
Beginning 31st March 2007, AdWords promotional credit coupons will only be available to Qualified Individuals and Qualified Companies in the Google Advertising Professionals programme.

 

Odd move by google I think .. It forcing you to take the test.. I’ve never been bothered to take it but had better now :(

 

More info here click here

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Adwords Quality score? real quality!

Wednesday, February 21st, 2007

I’ve posted about this in the forums and of course heard of many other webmasters having a few probs..

So what’s the “score” ..

 Well on one site I have been targetting a highly searched word due to it being a brand name but also a item name..
An example would be “apples” .. My site offer apples.. cool apple, nice apples and so on..

Now the CTR is going to be low.. Fine.. @ present only 2 other advertisers.. 1 is like “applekitchens” the other is a competitor..

Now.. for the length of the campaign  the ads been in 3rd position..

The ad cost 3p per click (my choice) but google would of taken 2p..

UNTIL now! 

The new quality score has taken it from my chosen 3p to 20p then today to 50p only 2 ads show for now.. I wonder how long those will last…

hmmmmmmm..

Screen shot for ya..

 

update:

It has now reached £5.00 per click.. Need I say more :D

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Show your face to google!

Monday, February 12th, 2007

 

 Are you a looker ?

google want’s to see your smile..

Its an odd request but hey… why not..

If you want to share your photo, visit this page for all the details. Along with your photo, we ask that you include your name, your customer ID number (so we can match you up with your account), your business name, and a description of the photo. High resolution images, greater than 5 megapixels, are best. We’d also love it if you could include a paragraph describing your business and how you are using AdWords. If we use your photo we’ll also send you a small thank you gift. Thanks for helping to make our offices a happier, smilier place.

 

More info here:
http://adwords.blogspot.com/2007/02/share-your-smiles-with-us.html

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Ask.com adwords campaign seem to get around brands ?

Wednesday, December 13th, 2006

Just seen this on a mate PC..

 Got him to take this screen shot..  Funny imho …

 Its so bad for user experience imho..

I clicked on the add to see what ask was going to off me in regards to msn and the same ebay ad is on both ask and google.. The serps both have msn at the top so whats the point ???

Is ask just paying something like 0.000000001p per click for these crazy terms..

 Any way here the screen shot:

 

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Radio adwords..

Monday, December 11th, 2006

 I’m looking forward to some feed back on this but i’m pretty sure its not going to be very applicable for me and my sites again :(

 

Bringing radio advertising to Google advertisers: an update

 

Read more

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Google accounts snapshot!

Friday, November 10th, 2006

Spotted over at seoptimise Kevin posted on the forums and blogged the fact that a

 

 

http://blog.seoptimise.com/2006/11/google-adwords-account-snapshot.html

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Google new adwords diagnostics tool dosen’t work for me :(

Thursday, November 9th, 2006

Google has released a new adwords tool that allows you to find out whats making you ads not show..

 well my ads show but google says “NO”.. i’m .. so i’m getting clicks and imp’s and rank of 7.2 perfect i’m happy and have been for the last 3 yrs for this k/w but google trying to tell me its not working out for me and I should give them more money..

 So what am I going to do.. Well … you guessed it.. NOTHING..

Another tool that I can ignore..

screen shot here:

googles diagnostics tool

 

nothing on google blog as yet..

 

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Google Website Optimizer - Landing page heaven!

Thursday, October 19th, 2006

 

 Quoted from google :

Looking to increase the number of conversions you’re getting on your site? If so, you’ll likely be interested to hear what Ann-Lee, from the Website Optimizer team, has to say about a new tool:

So google allowing us to play with our page content but just with them

Website Optimizer to experiment with your landing page does not have any impact on your Quality Score

 Pretty cool.. I assume google going to take this info and work out web page formations and “maybe” include them in rankings ?

 

http://adwords.blogspot.com/2006/10/beta-testers-needed-for-new-website.html#links