New adsense ads CTR changes.

On the 15th November 2007 google change the format of the adsense ads..

Loads of reports hit blogs and forum with people worried about the fact that clicks will go down!

What changed?

Well basically you can now only click on the title of the ad OR the url if its displayed… I think its great… Perfect.. I was not worry as I’m a adwords user and feel it good for us!

Here more info from google about it:

http://adsense.blogspot.com/2007/11/accidental-clicks-fade-into-background.html

OK so you know about the changes now..

Well what’s the effect?

In regards to my adsense I have seen a increase in CTR of 0.5% which i’m very happy with..

I’m sure the advertisers are happy too…Â This is only the first week of the new format but its great imho!


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