Using google Analytics “new” interface on a single day view I have a massive bug regarding “Visits” vs “Unique Visitors”
I really can’t work out the numbers google is using? Feel free to comment but this seems to be a “view by day” bug as the weekly/monthly the figure are fine.
Here is the screen shot:
You can see visit are just over half of the Unique visitors which is should be the other way around..
Simple maths shows the Page/visit is working …