Matt Cutts on directories..

Matt has posted over on DP about directories and what value there may have:

 “Q: Hey, as long as we’re talking about directories, can you talk about the role of directories, some of whom charge for a reviewer to evaluate them?
A: I’ll try to give a few rules of thumb to think about when looking at a directory. When considering submitting to a directory, I’d ask questions like:
– Does the directory reject urls? If every url passes a review, the directory gets closer to just a list of links or a free-for-all link site.
– What is the quality of urls in the directory? Suppose a site rejects 25% of submissions, but the urls that are accepted/listed are still quite low-quality or spammy. That doesn’t speak well to the quality of
the directory.
– If there is a fee, what’s the purpose of the fee? For a high-quality directory, the fee is primarily for the time/effort for someone to do a genuine evaluation of a url or site.

 Full post and other questions here:

The one thing that got to me in the above post by matt is the 25% rejection… As a run a few “niche” directories myself and have for many years now, the 25% is so high imho… I’ve just done the maths on one i’m getting 8%Â inclussion, thats a 82% rejection!…

75% inclussion would imho = 75% of a free for all.. vs my 8%…


But on the positive side I’m glad matt has spoken against FFA …


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